Informing and engaging citizens

Selfies, policies or votes? How politicians can campaign effectively on Instagram

Selfies, policies or votes? How politicians can campaign effectively on Instagram

Twitter and Facebook have become crucial arenas for political competition, but what about Instagram? In new research, Stuart Turnbull-Dugarte assesses how parties in Spain have used the image-based social media platform and finds that political newcomers like Podemos and Ciudadanos are most effective at engaging voters, particularly when they focus on political leaders and mobilising supporters, but that policy communication is less effective.

Dissatisfaction with democracy in Europe is primarily a function of how well citizens perceive their political system to perform, and not of rising expectations

Dissatisfaction with democracy in Europe is primarily a function of how well citizens perceive their political system to perform, and not of rising expectations

Is democratic dissatisfaction caused by critical citizens’ high expectations? By measuring the gap between expectations and evaluations, Lea Heyne finds that dissatisfaction is not, in fact, caused by voters having increased demands of what a democratic system should be like, but that the gap between expectations and evaluations matters, and for liberal democratic values, citizens’ assessments of democratic performance is most significant.

How not to recruit postal voters in the UK

How not to recruit postal voters in the UK

Joshua Townsley and Stuart Turnbull-Dugarte tested the ability of parties to recruit postal voters in a field experiment carried out during the 2018 local elections in London. The result? Sending personal letters persuading voters to become postal voters is not an effective recruitment technique.

Can voters influence social policy?

Can voters influence social policy?

One of the fundamental promises of electoral democracy is that voters influence governments’ policies. However, whether voters actually have such an influence remains an open question, with recent public debate and academic research often answering ‘no’. In a large-scale study of citizens’ preferences, Marc Hooghe, Ruth Dassonneville and Jennifer Oser investigate the extent to which there is a relationship between the political position of citizens and social policy in a broad range of countries over time. They find that, while there is no direct correlation between citizens’ preferences and their country’s social policy, high electoral turnout and the composition of the governing cabinet do have an effect.

Top-down or bottom-up? Campaigns, social media, and the Scottish independence referendum

Top-down or bottom-up? Campaigns, social media, and the Scottish independence referendum

Using the 2014 referendum as a case study, Ana Ines Langer, Michael Comerford and Des McNulty look at the extent to which the use of social media by campaigns follows the command and control model, or a more bottom-up, decentralised approach. They find that depending on a number of factors, some campaigns selectively adopt digital tools that fit with the traditional top-down model; in other cases, the dynamics created by linking to other grassroots organisations can have transformative effects.

Democratising Hansard: continuing to improve the accessibility of parliamentary records

Democratising Hansard: continuing to improve the accessibility of parliamentary records

The official, substantially verbatim report of what is said in both houses of Parliament is an essential tool for ensuring democratic accountability. This record, Hansard, contains a wealth of data, but it is not always fully accessible and easy to search. Lesley Jeffries and Fransina de Jager explain how a new project, Hansard at Huddersfield, aims to improve access to the Hansard records and contribute new ways of searching the data.

Economic voting and party positions: when and how wealth matters for the vote

Economic voting and party positions: when and how wealth matters for the vote

Does the ownership of economic assets matter for how people vote? Drawing on new research, Timothy Hellwig and Ian McAllister find the answer is yes. They argue that by changing their policy positions, parties can shape the influence of asset ownership on voter decisions, if there is sufficient party polarisation.

Reading political tea leaves: forecasting British general election results

Reading political tea leaves: forecasting British general election results

Political polling has faced difficulties during recent UK elections. Drawing on methods used for US elections and elsewhere, Philippe Mongrain therefore proposes a new forecasting model, which takes into account the state of the economy, the cost of ruling for the incumbent party, leadership approval ratings and previous election results, and offers some improvements on existing polls for forecasting the vote share of all contending parties.

There is a massive class and race-based chasm in digital activism in the US

There is a massive class and race-based chasm in digital activism in the US

A great deal of research and commentary about online spaces focuses on who consumes online content and how. But what about those who are producing content online? In new research, Jen Schradie looks at activism in North Carolina around labour laws, and finds that middle and upper class groups are much more likely to be digital activists, while working class – and predominantly African American – groups are not using online spaces for activism as much. She writes that not only do most working-class activists simply not have the time to be online, but they also frequently do not feel empowered to use online spaces for activism, an issue which can be made worse by fears about retaliation from employers.